10 Print Materials Every New Business Needs to Look Professional

Posted on 21/05/2025

10 print materials

Starting a new business? First of all, congrats! Whether you’re opening a café, launching a product, or finally turning that side hustle into something serious - it’s a huge step.

You’ve probably got a to-do list longer than your arm, but here’s something you shouldn’t leave to the last minute: your print materials.

Yes, in a world of websites and social media, print is still very much alive - and when done right, it gives your business a polished, trustworthy, and professional edge that online alone just can’t compete with.

So, let's break down the 10 essential print items every new business should have in their corner from day one.

1. Business Cards

Let’s start with the classic.

Even in 2025, business cards aren’t going anywhere. They’re small, easy to carry, and perfect for networking events, client meetings, or even chance encounters at your local coffee shop.

Want to make a lasting impression? Go for a high-quality finish like foiling, embossing, or spot UV. Trust us - people notice.

2. Letterheads

If you’re sending out quotes, invoices, or official documents, branded letterheads make everything feel more legit.

It’s a subtle touch, but it shows you're organised, established, and serious about your business.

3. Flyers or Leaflets

Flyers are still one of the most cost-effective ways to promote your products or services, especially for local businesses.

Whether you’re handing them out, posting them through doors, or leaving them in nearby cafés or shops - they get your name out there.

Tip: Make them eye-catching with bold colours and don’t cram in too much info.

4. Menus

Opening a café, bar, or takeaway? You need printed menus.

Not just for your tables or counters, but to hand out, include in delivery bags, or pop through local letterboxes.

We can even help with lamination to keep them wipeable and durable - especially handy when life gets messy (which it will).

5. Brochures or Booklets

Have a few services to explain or a product range to show off? A brochure or mini booklet is perfect. They’re ideal for meetings, events, or just leaving behind after a chat with a potential client.

We offer everything from saddle-stitched brochures to perfect-bound catalogues - it depends how fancy (or chunky) you want to go.

6. Posters or Banners

Got an opening offer? A launch event? A market stall? You’ll need something big and bold to get attention.

Printed posters and banners do the job brilliantly. They’re great for point-of-sale kits too - especially if you want your pop-up or event stand to look like you’ve been doing this for years.

7. Envelopes

Branded envelopes might seem like a small detail, but they go a long way in building a professional image. If you’re sending out documents, invites or mailers, don’t overlook the power of a good first impression - it starts before they even open it.

8. Loyalty Cards

If you’re in retail, beauty, or hospitality, these are a no-brainer.

Loyalty cards are a simple, affordable way to encourage repeat visits and reward your customers. Plus, they keep your brand in people’s wallets - literally.

9. Signage

From a shopfront banner to directional signs inside your space, your signage sets the tone.

Need something for a trade event or pop-up? We’ve got you covered with backdrops, roll-up displays, and posters.

Good signage isn’t just practical - it makes you look like a business that means business.

10. Packaging & Labels

If you’re selling physical products, don’t forget your packaging game.

Printed boxes, inserts, and branded labels help your products feel premium - and they’re a brilliant way to tell your brand story.

Oh, and they make your unboxing experience way more Instagram-worthy - always a bonus.

Final Thoughts

Print isn’t just about looking good (although it helps) - it’s about building trust.

When your branding is consistent across your business cards, leaflets, packaging, and signage, people see you as professional, reliable, and ready for action.

Need help getting started? We’re here for all things print - from graphic design to litho, digital, or print on demand. We’ll even guide you on the right print finishes to give your materials that extra bit of “wow”.

Let’s bring your brand to life - in print.

Contact us

From the Colour Print printworks in Norwich, we print and fulfil orders throughout the UK.

Get in touch to chat about your latest print project.
Call us on 01603 488001, email sales@col-print.co.uk or fill out this contact form and someone from our team will be in touch.