Get Ready for Mother’s Day

The printing industry is always working a month ahead of everyone else. If you want to run a promotion around a particular date in the diary, make sure you get your printed materials ready well in advance. If you leave it to the last minute, we may not be able to fit in your print run. Mother’s Day is the 26th of March and is a day that should mean something to everyone. If your business needs anything printed in time to take advantage of this, you’d better hurry up and get in contact!

A Gentle Reminder

Mothering Sunday is always on the fourth Sunday of Lent exactly three weeks before Easter. As it is tied to Easter, the date changes each year due to some strange calculation that nobody really understands. As such, grown-up sons and daughters often need a gentle reminder that Mother’s day is coming up. If your business is the one to provide that gentle reminder, then chances are you will be the one to pick up the business.

Promoting Mother’s Day

Promotional materials declaring that Mother’s day is imminent are a great way to get people to buy gifts on impulse. You want to get your customer to think: ‘I’d better get mum a gift now while I am thinking of it.’ Printed materials that are visible in your store are a great way to ‘nudge’ your customer.

Banners, Posters and Flyers

Banners and posters and flyers should be squarely aimed at your target market, which is essentially people who are thoughtful but also forgetful - luckily that’s most of the British population. Banners and Posters should portray a simple message and striking image that is readable from a distance. Flyers can contain more information as they are often shoved in a pocket or handbag to be read later.

Whatever printed materials you might need for your Mother’s Day promotion, we can supply. To get in touch simply call 01603 488001 or fill out the print enquiry form on the contact page of our website.       

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